With the launch date for the GDPR looming ever closer (25 May), many publishers will no doubt be busy checking they have appropriate marketing consent from their customers and other contacts. That might also involve […]
At the start of the New Year it’s always good to reflect on some of the successes, changes and developments of the previous year. At DataSalon, 2017 was a ‘busy one’ and we were pleased […]
Welcome to our last post of 2017. We all wish you a very happy holiday season and all the best for 2018! Once again, we will not be sending cards to mark the festive season. […]
With exactly six months to go until the new EU General Data Protection Regulation (GDPR) comes into force, it’s a good time to review where you are in the process of preparing to meet your […]
Over the last 10 years, we’ve been working with scholarly publishers to help them clean, link and de-dupe their institutional customers to create unique records from the many different ways customers are recorded in their […]
Our customer insight solution MasterVision is used by many of the world’s biggest scholarly publishers, and has been in active development for over 10 years now. As we’ve added so many great features during that […]
When you hear the phrase ‘data quality’, you may immediately think of fixing errors, and obviously that’s a fundamental part of improving the quality of your data. But there’s much more to a comprehensive data […]
Next year, new data protection law will come into effect in the European Union. Here, we look at the provisions of this new law and what publishers can do to get ready for the change. […]
We’re often asked questions such as: “What data should I load into MasterVision?”; “How do I get that out of my databases?”; and “What fields should I include for the most useful analysis?”. All of […]
One of the issues we’ve come across in developing our new data quality tool is the sheer size of many of the data source tables. This makes a good method of filtering absolutely essential, both […]
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