An understanding of customer engagement underlies all of a journals publisher’s operations from editorial policies to sales drives. Engagement profiling looks at different types of customer interaction and assigns a relative score to each customer […]
The business of scholarly publishing is increasingly data-driven. The first steps towards data analytics were taken when the digitization of print journals began to allow much more information about their readership and use to be […]
In last month’s blog we mentioned that we were continuing to keep up with our roadmap of enhancements to our products, and this month we’re excited to share with you two new reports that we’ve […]
This summer sees a major landmark in the history of DataSalon – it’s 20 years since Nick Andrews and Jon Monday set up the company, creating its flagship product MasterVision to give publishers a joined-up […]
DataSalon’s products are designed to be as user-friendly as possible, while at the same time offering powerful search and analytic functionality. One way we achieve this in our MasterVision service is by providing a number of […]
The world of scholarly publishing is an increasingly demanding one, due to key trends such as the shift towards open access, the growth of AI, and rapidly increasing volumes of research. This month we look […]
AI tools are becoming increasingly commonplace. Whatever you may think about the usefulness (or advisability) of some applications of AI, there’s no doubt that it can be a powerful tool, and it’s one with many […]
One of the guiding principles behind the design of DataSalon’s products is to make them as customizable as possible to individual preferences, and we’re excited to announce a new feature relating to this. In both […]
Signing up to a new product subscription, such as DataSalon’s MasterVision service, is a big decision, and the experience of others can be invaluable in helping you to make that decision. To this end, we’ve […]
We like to think that Christmas is a time of giving and at this time of year DataSalon donate to several great causes rather than sending corporate gifts or Christmas cards. There’s a lot of […]
