Understanding institutions at a glance

by Jon Monday
Posted on March 25, 2010November 20, 2014
Customer Insight

One of the main benefits to publishers of a ‘single customer view’ is the means to combine data from different sources into a one-page ‘at a glance’ overview of each institution. This might present a […]

by Nick Andrews
Posted on February 22, 2010October 23, 2014
Technology Topics

For any business-critical system, resilience is important: the ability to maintain an acceptable level of service in the face of faults. When you hear about aircraft flying on after the failure of one engine, that’s […]

by Jon Monday
Posted on January 27, 2010October 23, 2014
Technology Topics

In this month’s feature, we list our pick of the topics tipped to dominate online technology news in 2010. All of these predicted trends point to an interesting and innovative year ahead for web based services.

by Nick Andrews
Posted on November 26, 2009October 23, 2014
Publisher Marketing

CRM (‘Customer Relationship Management’) is a broad term which can mean different things depending on who you ask and the context in which it is used. Systems described as ‘CRM solutions’ typically reflect this by addressing one or more of the areas listed below rather than all of them. When evaluating this type of software, it is therefore important to understand what you mean by ‘CRM’, and exactly what you want to get out of it.

by Jon Monday
Posted on October 22, 2009October 23, 2014
Technology Topics

Online security has again been in the news recently with reports that thousands of logins for webmail services such as Hotmail, Yahoo, and Gmail have been compromised and details posted online. Here we list some […]

by Nick Andrews
Posted on September 24, 2009October 23, 2014
Publisher Marketing

There’s plenty of valuable insight to be gleaned from the usage stats for your online content. How people are accessing (or sometimes failing to access) your online materials can provide a lot of important intelligence […]

by Jon Monday
Posted on August 27, 2009October 23, 2014
Publisher Marketing

Understanding hierarchical relationships within data, such as those between individuals and organisations, can be key to gaining a complete picture of your contacts, but enabling users to view and explore these relationships in a user-friendly […]

Tips for effective segmentation

Segmentation is an important marketing technique which involves targeting different groups of customers with different messages and offers. This is in contrast to simple ‘big blast’ campaigns, where the same message is sent out to […]

Organising the organisations in your customer data

If your customer base includes organisations as well as individuals – for example, academic institutions, hospitals, companies, public or government bodies – there are some special challenges when it comes to integrating data to achieve […]

Five common browser challenges

Hosted web-based services can provide many benefits, usually requiring no hardware or software installation, and enabling users to log in from anywhere whether they are using PCs or Macs. However, developing a browser-based application is […]